Currently expecting a baby and have no idea what to do with your freelance business? You’re not alone. Pregnancy can be as overwhelming as it is wonderful for any expectant woman (whether she’s pregnant or preparing to adopt), let alone when she’s also got to decide how she can nurture her work alongside her new arrival.
After all, let’s not beat around the bush here: you’ve worked hard to get to where you are today, securing clients, pitching services and creating relationships that have allowed you to build your brand and expand your business.
So what happens when you’re supposed to put all that on hold?
Fundamentally, there are four business options that any freelance parent might find themselves facing:
Of course, the feasibility of these scenarios varies hugely according to the industry you work in and the kind of business you run, but hopefully they give you a rough starting position to begin with.
Much like anything to do with pregnancy, maternity leave won’t look the same for any two women. Whether you’re planning to take two weeks off or six months, factors such as the wellbeing of you and your baby, your finances, your support network and your perhaps deep-down desire to get back to work will all have an influence over how long you have away from your business.
However, while your set-up might be different, there are certain fundamental principles that every freelancer can apply to get their business ready for maternity leave. Whether you’re planning to have your ‘out of office’ on for months or will be checking your emails from your hospital bed, make sure you’ve taken these points on-board as you countdown to welcoming your new arrival.
The current rate of Maternity Allowance for freelancers and the self-employed sits at £184.03 a week. To qualify to receive this amount, you must have paid Class 2 National Insurance (NI) for at last 13 of the 66 weeks that immediately precede the birth of your baby.
If you haven’t paid enough NI, the figure significantly drops by 82 per cent to £27 a week, for 39 weeks. It’s worth noting that you might be able to increase this by making early NI payments; HMRC or the DWP will be able to advise. If you're struggling to get clear advice, feel free to email [email protected] and we can chase up the relevant government department on your behalf.
“I’ve found navigating it a bit difficult - there doesn’t seem to be much clear-cut advice or information,” admits marketing freelancer Katie Middleton, who is currently expecting her second child. “When I was in employment, it was much easier to arrange. Because I’m fairly new to self-employment, I haven’t had the chance to pay any NI contributions yet so as it stands I only qualify for £27 a week. Thankfully, I was able to tick the box to give permission for the Maternity Allowance team to get in touch with HMRC on my behalf to offer me the chance to pay my NI contributions early, so I should hopefully receive more.”
You could also give some thought to Shared Parental Leave, if you can make it work for your circumstances. If the mother is claiming Maternity Allowance and self-employed, the partner may be able to take Shared Parental Leave or Shared Parental Pay if they are employed. Unfortunately, if the partner is self-employed they will be unable to claim either Shared Parental Leave or Shared Parental Pay.
For science writer Richard Berks, applying for Shared Parental Leave for the birth of his first child (when in full-time employment) was a no-brainer but by the time he was a freelancer and preparing for the birth of his second baby, he was unable to claim Shared Parental Leave.
“I’d like to take a long period of parental leave again but I’m not sure how viable it is,” he says. “I’m looking into how I might be able to outsource more work though I’m not sure I’m at the stage where I’d be able to hand over everything I do to another person. We’re also in a different situation financially now than we were with our first child. Of course, I’m in a privileged position as a freelance father to a new baby - freelance mothers in the same situation may not have any choice but to hand over their work.”
First of all, apply for Maternity Allowance. The government’s website gives more information about the terms of applying and you should hear back within 20 days as to whether or not your claim has been successful. You can claim Maternity Allowance once you’ve been pregnant for 26 weeks, with payments starting anywhere from 11 weeks prior to the birth of your child and paid every two or four weeks.
While filling out paperwork might not appeal to your inner procrastinator (hey - we’ve all got one!) the reality is that getting this ticked off sooner rather than later will give you time to handle any issues that might arise from your application.
“I would definitely advise any freelancers to think about applying for Maternity Allowance early on,” says Laura West, founder of The Doers, a brand marketing consultancy powered by a freelance collective. “The form is long and finding all the relevant information to support your application can be very time-consuming. The last thing you want is to be worrying about money and checking the post every day when you should be resting and preparing for your little one’s arrival.”
Additionally - and if you can - start saving now. Creating your own back-up fund can offer much-needed relief down the line, meaning you’re not solely reliant on government support.
Saving money is never easy but there are a few tricks to help you begin:
Maternity leave is a huge period of change in any woman’s life. From preparing to welcome her baby into the world to adjusting to life with a newborn, it’s an experience quite unlike any other. Whilst sleep deprivation might be unavoidable, ensuring that your freelance business is in a strong position before you switch that all-important out-of-office on is a must.
Whether you’re going to take a few weeks, a couple of months or perhaps even a whole year of maternity leave, planning in advance is essential for freelancers and the self-employed. After all, you’ll need to decide:
Being armed in advance with as much information as possible - from what you’re entitled to all the way through to what projects you need to sign-off before you head on leave - can make the experience that bit easier to navigate.
Key to everything? Preparation. The months of your pregnancy may well be stretching ahead but there’s no such thing as getting organised too soon. Whether your struggle healthwise or simply find yourself overwhelmed with the sheer volume of what you need to do, start now - right now! - to get your freelance business in the best possible position before your maternity leave begins.
The amount of Maternity Allowance you can receive will depend on your Class 2 National Insurance contributions. It’s worth submitting your claim as soon as you can - it takes up to 20 days to receive a decision, and making your claim earlier rather than later can help limit the potential for any nasty surprises closer to your baby’s birth. The form is pretty hefty, clocking in at over 20 pages, so it certainly pays to be punctual with this one.
You can be eligible for up to 39 weeks of Maternity Allowance if you’re self-employed, depending on how long you’ve paid your Class 2 National Insurance contributions for. If you’ve paid them for at least 13 of the 66 weeks prior to your baby’s due date, you should qualify for the standard £184.03 Maternity Allowance. If you haven’t paid enough, the weekly figure you receive will sit somewhere between £27 and £172.48.
The Department for Work & Pensions will check to see how much you’ve paid when you submit your claim and will notify you if you haven’t paid enough. Even if it’s bad news, you might still be able to receive the standard £184.03 by making early National Insurance payments, which HMRC will be able to advise you on.
It’s also worth noting that you can claim Child Benefit once you’ve registered the birth of your baby. This can range from £16.95 to £25.60 a week per child; the figure varies according to how many children you have. Child Benefit can also be backdated for up to three months, so don’t worry if you forget to apply straightaway.
Guidelines dictate that you can work for up to 10 ‘keeping in touch’ (KIT) days whilst claiming Maternity Allowance, which gives you the opportunity to do everything from tick-off tasks to stay connected with clients. If you work for more than 10 days you can be disqualified from receiving Maternity Allowance for a period of time. The Department for Work & Pensions will assess this according to the amount of additional work you are doing, reviewing each case on case-by-case basis.
If you do work any more than the 10 allowed KIT days, it’s probably worth keeping a note of any KIT activity you undertake, even if just for your own records.
If you’ve passed the reins of your business over to someone else while you’re on maternity leave, you might not need to consider this. However, if you’re planning to take advantage of KIT days, you could use the time to:
If you provide active, regular services for clients that can’t be delivered in advance, you might want to consider organising cover for some of your work while you’re on maternity leave.
You could actively look to hire someone or, more simply, could look to pass clients over to a trusted contact for the duration of your time off. If you’re planning to do this, it’s worth considering:
If you are unable to arrange cover for your business due to the skilled nature of what you do, you might want to pre-plan as much work as possible before your maternity leave begins. This could include:
Of course, readying your business for any period of leave - whether it’s maternity leave, a much longed-for holiday or even just a Christmas break - will vary according to what exactly it is that you do. That said, there are some fundamental steps every self-employed parent-to-be can take.
Creating a plan well in advance of your leave beginning will make things easier for everyone: you, your clients, any colleagues or peers you work with. After all, knowing where you stand makes everything that bit easier.
Communications consultant Isabel Johnston decided to pause her sole trader business, IJ Communications, as she prepared for the birth of her third child. “The month before I went on leave, I basically didn’t seek any new opportunities and a few of my clients came to a natural stop point,” she explains. “A couple of clients on retainers said they were happy to pause the work and pick it back up when I was ready.”
She continues: “Towards the end, people could clearly see I was pregnant and I did find some reluctance to work together from clients. That was a hard pill to swallow but I turned it into something positive and as I got closer to my due-date, I’d opt for shorter contracts - such as one-off media work and training delivery - which meant it wasn’t an issue that I wouldn’t be around in the coming months.”
For Katie Byrne, planning-in work ahead of her imminent leave has proven helpful. “My clients have thankfully been great and have told me to take as long as I want and need, and just asked that I keep them informed,” she says. “I’ve got some work scheduled already for whilst I’m off, so will continue to get bits done in advance as and when I can.”
If you like the idea of preparing work in advance - whether it’s for your own business or on behalf of clients you look after - start with the basics:
Of course, if you’re not working on your own and run your business with someone else, the pressure to prep might be reduced. For Laura, having the invaluable support of her The Doers co-founder meant things felt more manageable - to an extent. “I was very lucky to have the full backing of Jess,” she explains. “We were honest with our clients about my pregnancy and our plans, and we focussed on finding the right freelancers as part of our collective to support Jess while I was off. The client-side felt manageable and I planned to take six weeks fully off and then start flexing work around my baby.”
She continues: “The flip-side was that we were building a business and that couldn’t just stop overnight. Whilst the client-servicing and ‘doing’ part was in safe hands, I continued to run the admin side: invoicing, VAT returns and so on. This was partly necessary to keep the momentum of the business going but was also partly for me, too - it gave me some headspace from nappy changes and made me feel engaged and interested in life outside of the newborn bubble.”
In among the whirlwind of change you’ll be going through both pre- and post-partum, your own health and mental wellbeing should still be a priority. Putting pressure on yourself about returning to work could be the last thing you need when your body is still recovering from pregnancy and birth, and while you’re adjusting to your new parental role.
“Rest and sleep are essential ingredients required to heal and recover, and yet a new mum will find these in short supply,” says Emma Brockwell, author of Why Did Nobody Tell Me? How to Protect, Heal and Nurture Your Body Through Motherhood (Ebury, 2021). “The demands of motherhood, the sleepless nights, the constant lifting and nursing, along with all the other daily requirements of being a new mum, are extreme. It can take its toll on any mum’s mental and physical health - and the addition of work stresses is likely to affect even the most resilient of women.”
Additionally, scheduling in ‘you’ time might be something that’s far from the top of your to-do list when you’re juggling a newborn and a business but it’s essential.
“I found that making time for regular exercise when I had my third baby made a huge difference to both my physical and mental health,” says Laura. “Now it’s something I won’t give up! I feel better, my standard of work is better and I’m a better mum. ‘Me’ time has meant my shoulders aren’t up by my ears and I don’t snap at the smallest of things. Try to start with even just 15 minutes - have a hot shower, a quick walk or sit down with a magazine and a cuppa. You’ll feel so much better for doing so.”
Whether you’ve got a rough idea or a precise plan for how much time you plan to take for your maternity leave, there’s a strong chance that the dates you’re thinking of will change.
After all, while it’s easy to idealise your ability or desire to get back to work, the reality is that you have no idea how you, your body or your baby will feel post-birth. Trying to imagine yourself back at your computer after just two or three weeks might sound completely doable now - but be fully prepared for having to re-estimate that down the line as your new life sets in. Instead, a slower return could be preferable.
As well as setting a rough date, it can also be helpful to think ahead and consider the tasks you’ll be doing when you get back to work.
“Flex your to-do list,” suggests Laura. “Whilst you’re still pregnant, take some time to plan the first six months post-birth if you can and create two to-do lists: an 'I can do it with my eyes closed’ list and an 'I need to be with it' list. The first is for those slightly easier essential tasks that don’t require much brain power - do those jobs when you’ve had a terrible night’s sleep and when your brain is fogged.”
“The second list is for the jobs that need a little bit more brain power. Save these tasks for the days when your baby miraculously slept for an hour longer than normal or when you have some extra help and can shut yourself away properly. Trying to do the big jobs on a day when you’re just not up to it will only make you feel awful and won’t help anyone.”
Of course, being your own boss has one big advantage that employment doesn’t: you can play by your own rules. “Enjoy the flexibility of the situation,” says Isabel, “not having a set ‘return to work’ date can allow you to slowly build work back up, and that’s a real benefit. You don’t have to choose between returning to work full-time or being a full-time parent - it can be gradual and allow you to do both.”
The inadvertent expectation of our social networks and society as a whole can leave many of us feeling we need to be nailing everything in order to consider ourselves as ‘acceptable’ functioning adults, parents and business owners. The ‘perfect’ myth we’re fed via social channels and the media might also make you feel like you’re far from nailing motherhood, business or, well, anything.
“Your body has just done an incredible thing and this is likely to be your most important role to date,” says Emma. “Enjoy it, embrace it and don’t ever be afraid to reach out for help. Motherhood is a rollercoaster - some days you’ll nail it and others, the juggle will be very real. Know that every other parent is going through this too.”
Additionally, there might be a point when you feel under pressure for considering your work; for example, some women might feel guilty for wanting to get back to their business sooner than they’d imagined, whilst others might wish they could have more time away from it. Either way: do what’s best for you, rather than what you imagine is expected of you.
“There’s a real tendency to glamourise the working mum who has it all,” says Laura. “Perfect kids, her own business, great body... Don’t believe the hype - it’s simply not the case and wouldn’t it be boring if it was? Working with your baby sleeping in a sling, crying into your laptop, not showering for days - those are the realities. It’s hard but I promise you, it will get better.”
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